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"There is a cost to bear by going organic, and that is mostly labor. Labor costs are prohibitive, but what we get out of organic is a much higher quality with a much longer shelf life. What we found is that we can market what we sell mostly on it's quality, the organic label is secondary."
"We're very much the chefs farm and we treat that chef both as a home chef and a restaurant chef."
--Brian Shaad of Feeding Crane Farm on The Farm Report
Feeding Crane Farms (20:05)
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Brian Shaad, Feeding Crane Farms, urban farm, Sacramento, agriculture, organic certification, quality, organic principals, shelf life, micro management, inspections, rainfall, water access, irrigation, drought, soil, drip irrigation, mixed vegetables, root vegetables,Download MP3 (Full Episode)
"More and more farmers are realizing that the industrial system is not working for them. 90% of our farmers would not be in production if they didn't have the ability to sell directly to consumers."
--Michael Hurwitz, Executive Director of Greenmarket NYC on Straight, No Chaser
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"When I was 15, I became a vegetarian to rebel against my family."
"I wanted to find some taste sensation [with foie gras] that vegans and vegetarians could experience.
"If you don't do something great with a carrot, then there's no point!"
--Amanda Cohen on The Food Seen








