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What does it take to make a chef a star? Tune in to this week's episode of All in the Industry to find out! Shari Bayer is joined by Michael Psaltis and Cameron Levkoff of CEA - The Culinary Entertainment Agency. Initially launched by Michael as The Culinary Cooperative in 2005, the agency was formed with a singular focus on the cooking and lifestyle markets. In 2012, together with Cameron the agency was re-branded as The Culinary Entertainment Agency, reflecting their intention to continue to expertly represent their clients' interests and help them navigate through the rapidly changing media world to develop their brands and achieve their goals. Find out what successful marketing looks like in 2014 and how food media has become bigger than ever. Today's program was brought to you by Whole Foods Market.

"Restaurants are theater - the are live entrainment, stage shows... food is a means for that experience." [03:00]

"It's a misconception that publishing doesn't make people money." [15:00]

--Cameron Levkoff on All in the Industry

"Photographing food in the middle of meal is ruining our dining experience. on the flip side, the more and more people are talking about food and looking at it - the more opportunities there are for clients like ours. [36:00]

--Michael Psaltis on All in the Industry


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On a brand new episode of All in the Industry, find out how Tara Berman helps transform hospitality business ideas into business realities. She runs the TaraPaige Group, a leading business advisor to the hospitality industry. They partner with early stage, multi-unit and expanding enterprises to provide expert operational and financial management services. Tune in as host Shari Bayer chats with Tara about some of her clients, the philosophy behind TaraPaige Group and emerging trends in the industry. This program was brought to you by Whole Foods Market.

"I always enjoyed creating things, building things and thinking outside of the box." [09:00]

"The thing about fast casual food thats happening that guests and operators are loving is that you're taking the same ingredients as a full service restaurant and bringing it to more accessible crowd in a more approachable and fun way." [31:00]

--Tara Berman on All in the Industry


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On a brand new episode of All in the Industry, find out what's going on in the chef world from somebody with his finger on the pulse - Andrew Friedman. is the founder, editor and chief contributor to the website TOQUELAND, where he takes readers inside the world of America’s best chefs via profiles, interviews, news, and commentary. Andrew Friedman has made a career of getting to know the heads and hearts of professional cooks and athletes. For more than ten years, Friedman has collaborated with many of the nation’s best and most revered chefs on cookbooks and other writing projects. Today's program was brought to you by Cain Vineyard & Winery.

"There's this new prototype that exists now of the chef/owner team as a joint entity. I think that's a relatively new thing." [36:00]

--Andrew Friedman on All in the Industry


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