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    First Aired - 10/22/2009 08:00PM
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    October 22, 2009; On this episode of Burning Down the House Curtis B. Wayne discusses marketing, advertising and pure hucksterism with Steve Smith, Jamie Waugh and Katy Keiffer. http://burningdownthehouse-radioarchitecture.blogspot.com
    Jump to Segment:

    The Politics of Being a Successful Architect; PR Versus Hard Work (33:25)

    Tags:
    architecture, architect, design, Burning Down the House, built environment, Roberta's, Heritage Radio Network, Steve Smith, Jamie Waugh, Katy Keiffer, I support the left but I am leaning to the right, working hard promotes anti-social behaviors, socially retarded, visibility is the at the utmost importance, free work, trade shows and events, love at first site does not happen at a trade exhibit, networking, all of who you know, rub elbows, be in as many places as you can, prime allies, team opportunity, black tie events, meet the players, Center for Architecture, AIA, American Institute of Architects, Heritage Ball, shameless hucksterism, Brick Institute of America, information modeling, BIM, Building Information Modelling, ConAir skylight, marketing, acquiring other firms, selling expertise, sell technical prowess, knowledge of current interfaces, design beauty, preplanned, sHOP architecture, Star-chitects, White Architects, Frank Gehry, Rem Koolhaas, venustas, building decorators, 41 Cooper Square, Phillip Johnson, commodity engineering services, advent of Green culture, vox popular, forensics, John Hancock Building in Boston, PPG, target strength with the scope of work, retail banking, sales pitch, indirect promotions, marketing versus businesses development, selling quality and friendship, Bernardo Fort-Brescia, Harry Helmsley, Tonica, put up some kites, www.ssmithconsulting.com, Sharples brothers, Thom Mayne,

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