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    First Aired - 09/27/2009 12:00PM
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    Patrick and Katy discuss the grocery business and the rise of Ethinc Foods in American Culture on this week's edition of the Main Course. Guest Anna Zoitas discusses the day to day duties it takes to run the Westside Market.
    Whole Episode:
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    Segments:

    Main Course Introduction (6:11)

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    Tags:
    Patrick gives Katy his cat, introducing a new animal into your home, fearless cat, attack, biting and scratching, cat has instinct to kill, unfortunately Katy has two birds, it took two days for the cat to get calm and settled,

    Anna Zoitas: The Westside Market (6:51)

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    Tags:
    family owned and operated business, father an immigrant from Greece started the business, Nectar coffee shop on upper East Side, Reggie Jackson, Gristedes is Greek owned, many Greeks in restaruant-food industry, great produce, good variety, not typical of regular markets, Gristedes an all purpose grocery, www.wmarketnyc.com, four locations in NYC one in New Jersey, 77th and Broadway, 110th street flagship store since 1979, accomodates the taste of the times and customers,

    Sourcing Products, Competition, Operations Management and Private Labeling (18:01)

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    Tags:
    procurement, pricing, clientele, reidential, supermarkets, experience, entreprenurial business requires one to wear many hats, over 150 varities of cheese, work with small and large disctributors, artisnal is a more expensive prodcut, recently people are cutting back onthe delicacies, Gentile's Market, four locations, garbage pick-up, partnerships with other businesses and local police and fire department, impact on neighborhood, Dagastino took advantage of no other markets in close range with exorbitant prices, educated shoppers at 77th street location, Chelsea area market has a much different clientele, changing times change the places of typical target markets, Anna's father and the American Dream, buying in bulk, specialty and gourmet product lines, goal is to private label seasonal foods and bulk producred products, wants to move towards a more artisanal line, olive oil is first on the list to be private labeled, risks assosciated with signing your name to a product, branding, backwards trend, expenses, Trader Joe's, Whole Foods, prepared foods, mom and dad help cook, all prepared foods are made on location, funding and staff for four kitchens, best greek salad and rice pudding,

    Roles Working in the Market, Trendsetting and Shelf Space Real Estate (20:35)

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    Tags:
    cashier, communicating with the shoppers, culturally based shopping, lifestyle based shopping, coconut water, biggest seller, all natural product, health conscious buyers, over thirty thousand items, store placement, products near register like cliff bars and other health bars, slotting fees, larger chains bid for shelf space, buyers for each location, price per pound, portion pricing, feta cheese, grocery items specifically chosen for each market location, impressive line of imported chocolates, consumer demand, Hunts Point Market and sourcing more local, central and regional distribution, CSA's, consistency of products, the best apple is the one the worm chooses, open salad bars, wants to expand high quality products, above the lowest common denominator, exploring what people are buying,

    Producing for Heritage Radio Network, New Shows and Next Week (5:00)

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    Tags:
    Heather Hyman, tags, New Programs, Cheap Date with Cathy Erway, Catch It Cook It Eat It! with Ben Sargent, three part special on de-localizing New York's meat production when shipping began via refrigerated beef by rail from Chicago with Nelson Harvey and Lorenzo Ragionieri,


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